Value-Added Resellers (VARs) are trained sales professionals who sell API’s solutions to their existing and new clients as an added-value complement to their own products and services. VARs can offer their customers and prospects document management and workflow solutions that streamline their business processes, increase efficiency and ensure regulatory compliance.

A typical sale includes API software and services (installation, configuration and training) along with ongoing technical support. VARs receive reseller sales compensation, product and sales training, and marketing support.

Program Features/Benefits

A comprehensive package of sales tools, training and support	Excellent margins on software to increase your firm's profitability
Additional revenue on service offerings	Competitive advantage
Lead generation through advertising, trade show exhibitions and direct marketing	Increased customer satisfaction
Joint marketing efforts to targeted customers	Product literature, case studies, mailers and promotional items
Complimentary demonstration software	Assistance with demonstrations, webinars, product questions, product integration and RFIs/RFPs
Regularly scheduled product and education webinars	Access to API’s Partner Portal
Value Added Resellers (VARs) - Platinum	Value Added Resellers (VARs) - Silver

 

Inquire Today! API’s Value-Added Reseller Partner Program offers several levels of Value-Added Resellers. For more information regarding API’s VAR Partner Program, or if you have any questions, please fill out our Partner Profile form or e-mail us at partners@apimg.com.